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HubSpot Admin Setup Guide

A guide for your HubSpot administrator to connect LeadFuel via OAuth, set up custom properties, and prepare your account for integration.

10 minutes4 steps

Before You Start

  • HubSpot Super Admin access
  • A LeadFuel account with CRM integration enabled (Pro or Enterprise plan)
1

Connect LeadFuel in HubSpot

LeadFuel authenticates with HubSpot using OAuth. A HubSpot Super Admin (or a user with Marketplace Access) authorizes LeadFuel from the LeadFuel dashboard — there is no Private App or token to copy.

  1. 1In LeadFuel, go to Settings → Integrations
  2. 2Select HubSpot as the CRM provider
  3. 3Click Connect HubSpot
  4. 4Sign in to HubSpot, choose the portal, and approve the requested scopes
  5. 5Click Test Connection back in LeadFuel

If your team previously pasted a Private App token, it still works as a fallback. Click Connect HubSpot when you are ready to upgrade.

2

Create Custom Properties on Contacts

LeadFuel pushes 14 properties to Contact records. Create a property group and properties:

  1. 1Go to Settings → Properties → Contact properties
  2. 2Click Create a group → name it LeadFuel
  3. 3Create these properties in the LeadFuel group:

| Property Label | Internal Name | Type | |---|---|---| | LeadFuel Grade | leadfuel_grade | Single-line text | | LeadFuel Score | leadfuel_score | Number | | LeadFuel Summary | leadfuel_summary | Multi-line text | | LeadFuel Pain Points | leadfuel_pain_points | Multi-line text | | LeadFuel Products Discussed | leadfuel_products_discussed | Multi-line text | | LeadFuel Projects | leadfuel_projects | Multi-line text | | LeadFuel Follow-Up Hook | leadfuel_followup_hook | Multi-line text | | LeadFuel Email Subject | leadfuel_email_subject | Single-line text | | LeadFuel Email Body | leadfuel_email_body | Multi-line text | | LeadFuel Email Status | leadfuel_email_status | Single-line text | | LeadFuel CRM Notes | leadfuel_crm_notes | Multi-line text | | LeadFuel Event | leadfuel_event | Single-line text | | LeadFuel Rep | leadfuel_rep | Single-line text | | LeadFuel Tags | leadfuel_tags | Multi-line text |

Start with the core properties (Grade, Score, Summary, Pain Points) and add the rest later. LeadFuel skips any properties that don't exist yet.

3

Connect in LeadFuel

Once HubSpot is connected and properties are created:

  1. 1Confirm Settings → Integrations shows HubSpot as Connected
  2. 2Click Test Connection to verify
  3. 3Configure field mappings in CRM Field Sync
  4. 4Click Save Mappings
4

Test the Integration

  1. 1In LeadFuel, click Test Connection — verify green confirmation
  2. 2Open any processed lead and click Sync to CRM
  3. 3In HubSpot, open the same Contact and verify the LeadFuel properties are populated
  4. 4Check that the LeadFuel property group appears on the Contact record sidebar

Troubleshooting

Test Connection fails with 401 Unauthorized
The HubSpot connection may have been revoked. In LeadFuel go to Settings → Integrations → HubSpot and click Reconnect HubSpot, then approve the app again.
Properties aren't showing on Contact records
Custom properties may not be visible in the default Contact view. In HubSpot, open a Contact, click 'Customize this view' on the left sidebar, and add the LeadFuel property group.
Do we need a HubSpot marketplace app?
LeadFuel connects via OAuth using LeadFuel's public HubSpot app. You approve it from Settings → Integrations — there is no token to copy.

Need more help?

Check other tutorials or reach out to our team.

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