Reps who know exactly who they're talking to. Follow-ups written from the actual conversation. Every note in your CRM. Full attribution from booth scan to closed deal. Thirteen capabilities, one integrated system — and nothing falls through.
What happens in the first 30 seconds after a badge enters your booth.
Open the capture page on any phone browser. Snap a badge, a business card, a lanyard, or an attendee list. Claude Vision extracts every contact field in seconds — no app install, no training.
A lightweight desktop app runs on-device AI transcription while your reps talk. No internet needed. No audio ever leaves the laptop. Transcripts sync to the cloud when WiFi comes back.
AI reads every conversation transcript and tags the lead with products mentioned, pain points raised, competitive callouts, and custom topics you define. Filter a whole event's worth of leads by what was actually said.
The difference between a scan and a qualified conversation is context, delivered fast enough to matter.
The second a badge scans, the phone shows ICP match, firmographics, a bio, CRM status, and any teammate who's already engaged with the account. Progressive: OCR appears instantly, enrichment fills in mid-conversation.
Every scan is enriched with verified email, direct phone, title, company revenue, employee count, industry, department, and career history. Smart merge: CRM beats enrichment, enrichment beats OCR, manual entry beats all.
When you scan a badge, LeadFuel finds the matching window in the transcript and runs it through Claude Sonnet. Out comes BANT signals, pain points, active projects, competitive mentions, and follow-up hooks. Configure the fields that matter to your pipeline.
Every lead graded A through D on a weighted score across ICP fit, buying authority, urgency, and conversation quality. No spreadsheets. No guesswork. Sort the list, work the top.
Personalization drives 10–15% revenue lift. Templates don't. LeadFuel writes the email.
Every lead gets a personalized email drafted in your brand voice that references specific topics from the conversation. A quality gate checks word count, tone, and personalization before it's queued. No more 'Great meeting you at the show.'
Leave comments on any lead. @-mention teammates. Track every action in a real-time activity feed. When your SDR qualifies a lead at the booth and your AE picks it up the next morning, the full context is already there.
See which reps are driving the most — and the best — booth conversations. Ranked by scan volume and AI-assessed conversation quality, updated live during the show.
Event marketing's dark funnel ends here. Every conversation traces back to pipeline.
Native Salesforce and HubSpot. LeadFuel matches contacts, creates campaign members, writes activity logs, and pushes AI summaries to custom fields. Your reps approve; they don't re-type.
Every captured lead is linked to the event campaign with proper attribution. When an opportunity closes six months later, you can trace it back to the exact booth conversation that started it.
Connect booth conversations to closed revenue. Dashboard metrics for conversion rates across events. Finally answer the question every CRO asks: was the trade show worth it?
Set up takes under ten minutes. CRM connects in two clicks. The next booth conversation your team has could be the one that becomes attributed pipeline.